Monday 29 October 2012

Apple oust executives over Mapping application errors...

Apple has announced a major shake-up of its management, with two senior executives to leave the company.

The announcement follows embarrassing problems with its new mapping software and disappointing quarterly results.




Scott Forstall, head of its iPhone software, will leave next year. He will serve as an adviser to chief executive Tim Cook in the interim.

Head of retail John Browett, the former Dixons boss, is also leaving after just nine months in the job.

Apple said the moves were a way to increase collaboration across its hardware, software and services businesses.

The management changes come a little over a year into Mr Cook's reign as chief executive.

"We are in one of the most prolific periods of innovation and new products in Apple's history," Mr Cook said.

"The amazing products that we've introduced in September and October... could only have been created at Apple and are the direct result of our relentless focus on tightly integrating world-class hardware, software and services."

Apple faced a barrage of criticism after its new mapping software, introduced last month, showed inaccuracies and misplaced towns and cities.

The debacle led to Mr Cook issuing an apology to customers, while some critics called for Mr Forstall's head.

Apple's fourth quarter profits of $8.2bn (£5bn) reported last week, also missed Wall Street forecasts, while the 14 million iPads it sold in the quarter fell short of analysts' expectations.

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